Course Summary

Course Description

Stage 1: students take classes from a relevant Master?s programme in the School of Business; stage 2: core research methods class, optional other courses, plus a full research proposal and literature review; stage 3: research project and thesis; staff research interests include: relationship marketing; new product development and innovation; services marketing; consumer behaviour; e-marketing; supply chain/channel management; entrepreneurship and small businesses; social marketing; international business.



Additional Entry Requirements:
2nd Class Honours degree or equivalent; candidates with other qualifications may be considered.
Further information:
2nd Class Honours degree or equivalent; candidates with other qualifications may be considered.

Request further information

  • CAPTCHA Image New Image
  • Agree to Terms & Conditions
About Us Terms and Conditions Privacy policy Sitemap