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FOR UNIVERSITIES &
COLLEGES WORLDWIDE
MBA COURSES Tuesday 3rd May 2016
EIML Paris

Be part of the next evolution in fashion industry : understand, create and manage fashion collections and brands.

 

Duration: 12 months Deadline: Ongoing

 

View program :

 

Luxury codes and market players

Luxury brands and fashion industry

Luxury codes and brand identity in fashion industry

Trends in fashion

History of fashion

History of arts

 

Fashion marketing and digital marketing

Luxury marketing

Brand management in fashion and accessories

Fashion consumer behavior

Fashion retail management / Fast retailing

Selling techniques applied to fashion industry

Customer relationship management

Public relations and communication in fashion industry

E business and digital marketing

Social media and e reputation

Mediaplanning and KPI

 

Management

Starting your own fashion label

Building a business plan

Fashion forecasting

Corporate strategy

Human resources, team building and leadership

Intellectual property law and licensing

Ethics and sustainability

 

Fashion design

Fashion drawing

Create the perfect moodboard

Collection design

Material workshop : textile, leather and fur

Textile innovations and trends

Buying and product development

Fashion visual merchandising

 

Consulting project

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